The Drum held their annual Drum Network Awards last week and we’re chuffed to announce we won an award for our work with Monarch.
On the night we were shortlisted for two awards: Leisure & Tourism Campaign of the Year and Retail Campaign/Strategy of the Year for Saltrock. Our multi-channel approach for Saltrock saw us receive a Highly Commended award whilst we won with our Peaks campaign for Monarch at the start of this year.
The award-winning campaign successfully demonstrated how the display channel can be effectively used to reach a new audience and ultimately contribute to bookings growth during January, an extremely competitive time of year within the travel sector. The win was perfect timing as we’re in the midst of planning for post-Boxing day activity now! You can read a case study of our work here.
A pic of the award winning team on the night is below. Please note the ‘hat’ on Pam’s head is actually a mask from the night she forgot to take off in all the excitement off our win. We reckon Pam pulls it off!
A full list of award winners can be found here.
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